Browsing the archives for the Marketing Thoughts category

Happy Holidays from the Lab!

15 Dec, 2011 in General, Marketing Thoughts by admin

Last month in the United States was the start of the Holiday Season.  Thanksgiving starts off a fast and furious couple of months full of food, family, holiday parties and travel.  If you’re like my wife and I, then you are not originally from this great state of Texas, and it means that you get [...]

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The Truth, The Whole Truth and Nothing But The Truth…

12 Jan, 2011 in Marketing Thoughts, Rants & Raves, Uncategorized by beall

The Invention of Lying and Liar Liar toy with the idea of being incapable of telling a lie. What if this concept was applied to the world of marketing? What would advertisements and promotions look like? Easy Choices If companies were incapable of lying about their products, consumers may have an easier time with choosing [...]

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The Almost New Gap Logo… A Marketing Trick?

26 Oct, 2010 in General, Marketing Thoughts, Small Business, Social media, Web design by admin

It’s almost an absolute that you have heard the hoopla surrounding Gap’s recent unveiling of their new logo. No? Well, ladies and gentlemen… I give you the “almost” new Gap logo (hint: it’s the one on the right): Do not adjust your computer, iPhone, Ipad or Tablet? screens…this is seriously what they released to the world! But alas, the [...]

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A Quick Quiz on Social Media and Branding

27 Sep, 2010 in Marketing Thoughts, Rants & Raves, Small Business, Social media, Tips & Tricks by beall

Alright class, please use No. 2 pencil only on this and keep your eyes on your own paper. Today’s quiz is in true false format. You have 10 minutes to complete your quiz….and…start. True or False: I need to be on every platform. Ok look, if you’re going to use social media marketing you should [...]

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Momma Manners: Let’s Talk About Netiquette

24 Aug, 2010 in General, Marketing Thoughts, Rants & Raves by beall

Have you ever noticed that people tend to act differently when they are online? It seems that we’ve forgotten how to act, so  Momma Manners is here to deliver a much needed lesson. Mind Your Manners Do you have an online business or an online presence? If the answer is yes, then you need to [...]

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Free Your Marketing: Why You Should Care About Social Media

27 Jul, 2010 in General, Marketing Thoughts, Rants & Raves, Small Business, Social media by beall

Think back to the year 2000. If someone explained the concept of Twitter, Foursquare, or Facebook to you, you’d probably laugh. Now it’s 2010, and social media is embedded in the daily functions of our lives.

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Using videos for your business.

14 Jul, 2010 in General, Marketing Thoughts, Search Engine Optimization, Small Business, Social media by admin

Dwamian Mcleish, Our Director of Technology gets interview on CelebrityU Radio.

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Branding. It's not just for cows. Blog your way to successful brand recognition!

8 Jun, 2010 in General, Marketing Thoughts, Social media by kharlan

Blogging. This phenomenon is for sure here to stay and we have advanced past the time of calling blogs just a trend. They are now essential tools in building brand awareness. Blogs provide opportunities to speak directly to audiences engaged in the brand already. Speaking to audiences in their own terms is one of the [...]

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Location Location Location!

5 May, 2010 in Marketing Thoughts, Rants & Raves, Social media by admin

Where are you?… what are you doing?… twitter made it popular, and if that didn’t make our current online sociali-sphere (made that up) a stalker’s heaven, location-based social networking just up the ante. Almost every smart phone out today has some sort of Geo location capability. Whether it’s through an integrated GPS (real GPS) or [...]

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Making Your Customers hAPPy: The Do’s and Don’ts of Launching a Mobile App.

14 Apr, 2010 in Marketing Thoughts, Mobile Mktg by kharlan

It’s hard to know when the “Mobile App” obsession will end. Chances are, not anytime soon. There are now over 50,000 Apps available at the iPhone App Store. With so many Apps out there, it can be hard to know which ones are useful. There is even an App to decide which Apps to download [...]

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