The Invention of Lying and Liar Liar toy with the idea of being incapable of telling a lie. What if this concept was applied to the world of marketing? What would advertisements and promotions look like? Easy Choices If companies were incapable of lying about their products, consumers may have an easier time with choosing [...]
3 Feb, 2010
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Last night we got the opportunity to speak about SEO at the Dallas Fort Worth American Marketing Association’s February meeting, sponsored by Match.com. The event was an exciting one and we got to meet some really cool and smart people. We want to thank everyone for the warm reception and all the compliments at the end. Yeah [...]
22 Jan, 2010
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corner6labs represented at the Dallas Social Media club (#angelikatheater #smcdallas @dallassmc) event last night where Chris Brogan, co-author of New York Times best selling book, Trust Agents, was the keynote speaker. I won’t go into too much detail because frankly you probably don’t care, but all in all the event was pretty awesome. Chris reassured [...]
21 Jan, 2010
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There a few media outlets, and a few ticked off people that are reporting that the Haiti relief movement is one of the most successful charity drives to date! Even bigger than the relief efforts from hurricane Katrina. That may come as a surprise to some, but to me, the reason is pretty clear. Give [...]
20 Jan, 2010
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[QUICK CORRECTION] - The event is on 01/21/10 and not the 22nd like I said in the video. You may not have gotten tickets but we won’t let you freeze to death outside. We will be tweeting and broadcasting live segments of the Chris Brogan Dallas Social Media Club Sponsored Event. Go to www.cornersix.com/chrisbrogan to view [...]
19 Jan, 2010
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Some of you may have notices that our blogging has become a little thin over the past couple of weeks. Guess what? 2010 came with gifts, so business-is-a-booming, and with that comes the looming issue of resources to manage our internal marketing efforts. Don’t laugh and or scoff, it happens to all of us. One [...]
30 Dec, 2009
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Several studies indicate that lead nurturing is key to improve sales and marketing performance indicators. A recent post from Marketo points out a few studies that found out how much certain metrics improve when lead nurturing is implemented. However, I think that using automated lead nurturing processes to send emails with white papers, trigger calls [...]
25 Dec, 2009
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We at corner6labs would like to wish everyone a Happy Holidays and prosperous upcoming year. Thanks to all our family, clients and supporters who have made the end of 2009 a success. See you in 2010! – C6 Team
17 Dec, 2009
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Hear Travis Blythe our VP of Sales extend his vocal ability in his rendition of 6 days of Christmas (BTW we know it’s 12 days, but we love 6′s around here) Tell us what you think. Should he quit his day job?
9 Dec, 2009
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What is the ultimate goal of B2B marketing? Many could argue that it is lead management; starting with lead generation, then lead nurturing, to finally closing more deals. I think that this is an extreme simplification, but if you are a medium size business with limited resources and ambitious goals for 2010 you need simplification. [...]